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Consumer Behaviour: Buying, Having, and Being (11th Edition) 📖 Author: Michael R. Solomon📚 Edition: 11th This book provides a comprehensive introduction to consumer behavior, exploring the psychological, social, and cultural...

Rs.2,400.00

Rs.2,900.00

-17%

Consumer Behaviour Buying Having and Being 11th

Michael R. Solomon's "Consumer Behaviour: Buying, Having, and Being" 12th Edition offers an in-depth exploration into the dynamics of consumer actions, preferences, and influences. The book provides a comprehensive analysis...

Rs.1,265.00

Rs.1,500.00

-16%

Consumer Behaviour Buying Having and Being 12th